Hertz international franchisee in Russia, ZAO Travel Rent, has launched operations in Sochi (Adler), the nation’s major port on the Black Sea and the largest resort destination in Russia. Due to undergo a multi-million dollar investment, Sochi has also been appointed the capital of the 2014 Olympic Winter Games, opening the door to a dynamic and exciting future for Sochi and the entire region 

In Sochi, Hertz will operate three locations - at the airport, railway station and in the centre - which will be open for the region’s visitors and international business travellers. A full selection of vehicles, including four-wheel drives, is available at these locations, as well as chauffeur services and long-term rentals.

Michel Taride, President, Hertz Europe and Executive Vice President, Hertz Corporation, commented: “We are delighted that the Hertz brand will be the first international car rental operator starting business in Sochi and are strongly committed to the region’s development. Hertz has become the first car rental company to develop an extensive Russian network, and thanks to its constant innovation and response to customer needs, has been voted the best car rental company in Russia by the readers of TTG Russia every year since 2001.”