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Holland America Line top-rated major cruise line for 4th consecutive year in travel&leisure World`s Best awards
Friday, August 15, 2003
For the fourth year in a row Holland America Line has taken top honors as the highest-rated premium cruise line in the 2003 World`s Best Awards, as voted by the readers of Travel & Leisure magazine. Holland America`s highest marks were received in both value and service.

To determine the World`s Best, thousands of Travel & Leisure subscribers judged cruise lines in the categories of cabins, food, service, itineraries/destinations, entertainment/ activities and value to determine an overall winner. The results of the survey are featured in the August issue of the magazine.

The fact that we have received this accolade for the fourth year in a row by this highly respected travel publication cements Holland America Line`s position as the premium cruise leader, said David A. Giersdorf, senior vice president, marketing and sales, Holland America Line.

We are committed to providing our guests with the best possible vacation through offering an extensive on-board and in-depth shoreside experience. Continuing to be recognized as the `World`s Best` premium cruise line is a result of this commitment. As Holland America continues to expand its fleet, destinations, services and amenities to better serve our discerning guests, we will always provide unsurpassed value, industry-leading itineraries and world renowned service.
Vicky Karantzavelou - Friday, August 15, 2003
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Poll
How do you expect luxury travel to perform in times of economic downturn?.

Providers of luxury travel products are going to witness shorter stays by their customers and an increase in seasonality.

People are going to become more value conscious and will opt for those luxury offers that represent a convincing value-for-money proposition. Providers of overpriced services are those to feel the pinch.

Both people paying for their personal trips and firms paying for their top executives' business trips will cut back on travel expenses, thus affecting all luxury travel providers.

It is going to be business as usual. Those people opting for high-end travel products are not going to be affected by the looming crisis.

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